Facebook Graph Search unveiled, it might just be the future of search

Facebook on Tuesday announced that it’s coming out with a new search experience called “Graph Search” for its yet dominant social network. The functionality is in beta, web only, in English and available just for a handful of users.

The new Facebook search engine will make easier for the one-billion+ users — or the one-trillion connections — to find photos, people, places and content within the network.

The first thing that people will notice right-away is that the blue bar atop has been completely redesigned to accommodate Graph Search. Also notification icons that once were on the left, now will appear on the right-side of the bar; and the Facebook logo has been replaced with the white, one letter logo. As you search different terms, you can save the results and give them custom names, building new view experiences.

“There are already more than a billion people, more than 240 billion photos and more than a trillion connections.”

What’s different about Facebook’s new search capability when compare with other search engines (e.g., Google) is that Graph Search uses “natural” language as query, instead of keywords or key-phrases that we’ve been using until now. For example, one search term could be: “restaurants nearby that my friends like”, you can also apply this way of search to places, people, photos and other content that was shared with you in the social network. Additionally, you can refine the search with filters that will appear in the right pane.

Knowledge is power! Facebook knows that, and now you understand why the social network stopped letting Google access the social network. This is a lot of powerful information that the search giant cannot scan, analyze and collect to expand even further its ad market. But who can? — Microsoft. This is a big deal to increase the search market share of Bing. Even though Graph Search was designed in-house, the Bing and Facebook team worked together to integrate Microsoft’s decision engine to bring web search results alongside Facebook search that it will also be used as fallback when Facebook cannot supply an answer.


The social network giant also noted that the new search engine serves as dating and recruiting purposes, which also aims to other social networks like LinkedIn and many online dating services.

Watch Facebook event

Graph Search is slowly rolling out, starting today an early bird limited preview is available. If you want to sign-up, just visit the web page, scroll-down and click “Join waiting list”.

Source Facebook and Bing

About the author

Mauro Huculak is a Windows expert and the Editor-in-Chief who started Pureinfotech in 2010 as an independent online publication. He is also been a Windows Central contributor for nearly a decade. Mauro has over 12 years of experience writing comprehensive guides and creating professional videos about Windows, software, and related technologies, including Android and Linux. Before becoming a technology writer, he was an IT administrator for seven years. In total, Mauro has over 20 years of combined experience in technology. Throughout his career, he achieved different professional certifications from Microsoft (MSCA), Cisco (CCNP), VMware (VCP), and CompTIA (A+ and Network+), and he has been recognized as a Microsoft MVP for many years. You can follow him on X (Twitter), YouTube, LinkedIn and About.me.