How to watch online the Xbox One launch event on November 22nd (update)

As November 22nd approaches, we are entering in the final countdown to the Xbox One launch event, which promises to be the “biggest entertainment premiere of the year”, as Microsoft is preparing a global launch celebration and everyone is invited.

On Friday, November 22nd, more than 10,000 stores around the world will start selling the so awaited Xbox One game console. On November 21st, major cities around the globe, including New York City, Los Angeles, London, Sydney, Toronto, Paris, and Auckland, NZ, will be hosting the biggest celebrations. These special events will be broadcasted live beginning at 11PM EST/8PM PST on Xbox Live,, and Spike TV.

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“Today we invite millions of Xbox fans around the world to join us for the launch of Xbox One, beginning on Nov. 21 as we countdown the final hours to the launch of Xbox One,” said Yusuf Mehdi, Corporate Vice President of Marketing and Strategy. “Xbox One will be the biggest launch in the history of Xbox and we can’t wait to celebrate with our fans.”

In United States, Microsoft is prepping the biggest party in Times Square, New York City, with zombies, Roman soldiers and supercars, which will be part of the show on the Best Buy Theater, where entertainment and special surprises are planned.

If you’re thinking on attending, be sure to get there early, as Microsoft will be giving away 1,000 free tickets for the ultimate Xbox One launch concert for those gamers who purchase an Xbox One or Xbox One game.

In Los Angeles the celebration will take place at Milk Studios, where the company is planning to turn the venue into “a gamer haven”, with Forza Motorsport 5, Ryse: Son of Rome, Dead Rising 3, Killer Instinct, and other Xbox One game demos. Entertainment and special surprises are also expected. “The first 500 people to purchase an Xbox One or Xbox One game will enjoy an exclusive concert with deadmau5.”

For those planning to attend and purchase the game console the pre-purchase starts at 8AM in New York City and 10AM in Los Angeles. And for those attending to the party, doors will open at 9PM in NYC and 6PM in LA.

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New Zealand, though, has the most interesting approach for the launch event, as the first Xbox One going on sell that night is submerged in an aquarium tank guarded by sand tiger sharks (which explains the image below). This console will be sold to the first customer in line during the event.

Xbox One launch event includes console submerged in shark tank

SEE ALSO: Xbox One new accessories

Visit the Xbox News website for more information about other celebrations around the world.

Update: “You’ll be able to view the Xbox One Countdown to Launch on Spike TV,,, the GameTrailers App*, and Xbox Live beginning at 11 p.m. ET/8 p.m. PT on Thursday Nov. 21.”Xbox

About the author

Mauro Huculak is a Windows expert and the Editor-in-Chief who started Pureinfotech in 2010 as an independent online publication. He is also been a Windows Central contributor for nearly a decade. Mauro has over 12 years of experience writing comprehensive guides and creating professional videos about Windows, software, and related technologies, including Android and Linux. Before becoming a technology writer, he was an IT administrator for seven years. In total, Mauro has over 20 years of combined experience in technology. Throughout his career, he achieved different professional certifications from Microsoft (MSCA), Cisco (CCNP), VMware (VCP), and CompTIA (A+ and Network+), and he has been recognized as a Microsoft MVP for many years. You can follow him on X (Twitter), YouTube, LinkedIn and